Privacy & cookie choices
Clear choices. No hidden marketing tags.
CarDetail Lab separates essential business functions from optional analytics and marketing measurement. Optional measurement stays off until you choose to allow it.
Essential technology
Required for core website functions such as secure forms, booking protection, admin sessions and payment flows. These functions are not used for advertising and cannot be switched off through the optional measurement controls.
Analytics — optional
If you allow analytics, CarDetail Lab may use Google Tag Manager to activate approved analytics tools such as GA4 or PostHog. These tools help us understand page journeys, usability and where customers encounter friction. They remain off until analytics permission is granted.
Marketing measurement — optional
If you allow marketing measurement, we may store campaign details such as UTM source, medium and campaign together with advertising click identifiers such as gclid, fbclid or msclkid when they are present. This helps us understand which campaigns produce real enquiries, bookings and purchases. This attribution cookie is not created when marketing permission is declined.
Business records
Operational records such as a quote request, accepted quote, booking, deposit, completed service, membership or payment are retained as business records when needed to deliver the service, maintain payment and warranty history, and operate My LAB. These records are separate from optional browser analytics.
Your choices
You can change your browser measurement choices at any time. Resetting the choices removes the CarDetail Lab consent and campaign-attribution cookies from this browser and shows the consent panel again.
Questions or privacy requests
Contact CarDetail Lab through the website contact page if you have a question about your information, would like a copy of information associated with you, or want us to review a deletion or correction request where applicable.
Contact CarDetail Lab →